Capital Flow Wave: “Southward Expansion and the New Investment Appetite of Northern Investors” as Real Estate Shapes the Northwest Gateway of Ho Chi Minh City

At the event “An Huy My Viet welcomes Southward-moving investors”, more than 300 Northern investors witnessed the launch of a distinctive real estate (RE) model in the Duc Lap area, Tay Ninh.

The event not only marked An Huy Group’s strategic entry into the Southern market, but also clearly reflected the shift of smart capital flows - moving toward price-bottom markets with strong industrial potential and sustainable intrinsic value, shaped through the “Heritage Real Estate” planning approach.

Mr. Pham Minh Hoa - Director of Marketing and Communications - An Huy Group, announced the project’s sales policies.

Decoding the appeal of the Northwest Ho Chi Minh City “price-bottom” region

As land supply in core cities such as Ho Chi Minh City and Ha Noi becomes increasingly scarce and price levels continue to rise, investment capital is showing a strong tendency to flow toward satellite urban areas. At the event, expert Bui Van Doanh - Director of the Vietnam Institute of Real Estate Research - delivered compelling quantitative analyses highlighting the potential of the Duc Hoa - Long An and Duc Lap - Tay Ninh regions.

Mr. Bui Van Doanh - Director of the Vietnam Institute of Real Estate Research, shared insights at the launch ceremony on the morning of December 20.

According to Mr. Doanh, this is not a short-term overheated growth, but rather an inevitable outcome driven by three major infrastructure forces:

Completion of inter-regional transport networks: Expressways and ring roads connecting Ho Chi Minh City with Tay Ninh and border provinces are significantly shortening travel time.

Industrial relocation wave: The area is emerging as a new industrial hub, generating massive demand for housing for experts and high-skilled technical workers.

Capital gain potential: Compared to the eastern or southern areas of Ho Chi Minh City, price levels at the Northwest gateway remain in a “price-bottom” zone, creating attractive profit margins for mid- and long-term investors.

An Huy My Viet: A “Blue Ocean” strategy with Heritage Real Estate

Amid a market saturated with similar land plots and shophouse products, An Huy Group has chosen a distinct path - a “Blue Ocean” strategy by positioning An Huy My Viet as a Heritage Urban Area.

Mr. Nguyen The Bach - Chairman of the Board of Directors of An Huy Group, delivered the opening remarks and shared his vision for developing An Huy My Viet into a modern urban area that preserves and embodies local Vietnamese cultural identity.

A strategic highlight of the project is the 6-hectare Vietnam Cultural Heritage Park. From an investment perspective, Mr. Nguyen The Bach - Chairman of An Huy Group - affirmed that this is not a decorative structure, but a “value-anchoring asset”.

“We do not sell lifeless square meters of land. We create a living ecosystem where culture is the core attraction. Real estate located within a heritage and cultural complex always enjoys high liquidity and strong resilience against market fluctuations. That is why An Huy Group is willing to sacrifice a significant portion of commercial land to invest in landscapes and iconic structures,” Mr. Bach emphasized.

Brand expert Nguyen Thanh Tung (Tung LEO) shared his assessment at the launch ceremony of the real estate (RE) model in the Duc Lap area, Tay Ninh.

Elaborating further on this aspect, Nguyen Thanh Tung (Tung LEO) commented: “In the era of the experience economy, customers do not merely buy a home - they buy emotions and a sense of pride. Integrating iconic Vietnamese cultural landmarks into the urban core creates a strong USP (Unique Selling Proposition) that neighboring projects find difficult to replicate. This is precisely the key factor that drives real-time appreciation in real estate value over the long term.”

Customers showed strong interest in the distinctive real estate (RE) model project in the Duc Lap area, Tay Ninh.

Trust reinforced by execution capability and financial leverage

The cautious approach of Northern investors is understandable following recent market fluctuations. To address the trust challenge, An Huy Group has demonstrated its capabilities through a series of successful projects in demanding markets such as Bac Ninh and Bac Giang. This track record forms a solid foundation for An Huy Group’s thorough preparation in terms of legal compliance and resources, ensuring readiness to welcome the “Southward” capital flow.

Notably, the partnership with BIDV in providing financial solutions for the project serves as a strong assurance of legal transparency and project progress. A BIDV representative stated that the bank had carefully appraised the project’s legal documentation and cash flow potential before approving credit facilities and buyer support.

A catalyst for the market at the end of 2025

Observations at the event showed a very positive absorption rate during the morning launch session. Most investors highly appreciated the flexible sales policies and the reasonable starting price of An Huy My Viet compared to its planning and development potential.

Overview of the launch ceremony venue

The success of the event “An Huy My Viet welcomes Southward-moving investors” not only reaffirmed the project’s strong appeal, but also sent a positive signal to the Southern real estate market. It demonstrated that capital flows are far from “hibernating” - they are simply waiting for authentic products with real value and a sustainable development mindset.

With An Huy My Viet, An Huy Group not only contributes a modern urban area to Tay Ninh’s infrastructure, but also establishes a new benchmark for suburban real estate development: a standard defined by well-structured planning, respect for cultural identity, and a commitment to generational investment returns.

About An Huy Group

Known as a reputable real estate developer guided by the philosophy of “Vi nhan sinh” (human-centric development), An Huy Group possesses a substantial clean land bank and extensive experience in successfully delivering key projects across Northern Vietnam. An Huy My Viet is a strategic project marking the Group’s expansion into the Southern market.

Project information: An Huy My Viet

Legal project name: An Huy My Viet Urban Area
Developer: An Huy Group
Total investment capital: Over VND 4,500 billion

Strategic location:

• Located in My Hanh Bac commune, Duc Hoa district, Long An province (now part of Duc Lap commune, Tay Ninh)*.
  Prime location adjacent to three districts of Ho Chi Minh City: Hoc Mon, Binh Chanh, and Cu Chi.

• Transport connectivity: Positioned along key arterial routes including National Highway 1A, National Highway 22, DT 824 Road, Provincial Road 10, and Provincial Road 830; directly benefiting from major infrastructure projects such as Road 823D, Ring Road 3, Ring Road 4, Ben Luc - Long Thanh Expressway, and Trung Luong - Ho Chi Minh City Expressway.

• Regional linkage: 5 km from Duc Hoa district center, 24 km from Tan Son Nhat Airport, and approximately 27 km from the center of Ho Chi Minh City.

Project scale

• Total approved area (1/500 master plan approved by Duc Hoa District People’s Committee): 115.43 ha

• Area under development: 60 ha

Products:

• Types: Land plots, townhouses, villas, shophouses

• Total supply: 2,250 units

• Flexible plot sizes: 5x18m; 6x20m; 10x20m; 15x20m

Key amenities:

• Vietnam Cultural Heritage Park (6 ha), fully integrated infrastructure, and direct connectivity to industrial zones.

Legal status:

• Transparent legal framework, with Land Use Right Certificates and Sales Permit issued (September 2025).

Developer information box

AN HUY MY VIET URBAN AREA

Address: Duc Lap commune, Tay Ninh (formerly Duc Hoa, Long An)
Hotline: 0898.322.322
Email: info@anhuygroup.com
Project details: anhuymyviet.vn

Media coverage by An Huy Group

According to Kinh Te Ngay Nay newspaper